The Honest Label

No hype. Just what's actually in the bottle, and why.

Plain-English answers about magnesium and clean supplements, written the way we'd explain it to our own family.

Elemental magnesium: the number that actually counts

A bottle can show "400 mg" on the front and deliver far less actual magnesium. Here's the one number on the label that tells the truth.

Know your label

How to read a magnesium label

The form printed next to 'magnesium' tells you how it's absorbed. Here's how to read a label in plain English.

Magnesium forms and absorption, explained

Two pills can show the same number and deliver different amounts to your body. How the form shapes absorption.

How magnesium fits into a simple wind-down

Magnesium isn't a switch that knocks you out. It's a quiet part of a calm evening routine, and a habit that actually sticks.

Why nearly half of us fall short on magnesium

Roughly half of US adults don't get the recommended amount of magnesium from food. Here's why, in plain English.

What those "other ingredients" are really doing

Magnesium stearate, silicon dioxide, microcrystalline cellulose. Most fillers are safe, but they're there for the factory, not for you. Here's the honest take.